Rapala - the very name evokes quiet mornings on a mist-shrouded lake, family expeditions in a well-worn rowboat, and - best of all- the thrilling moment when a fish explodes out of the water. This richly illustrated book tells the story of a remarkable company and the iconic angling products they produce. Rapala lures are now sold in 140 countries and are more world-record fish than any other lure. It is the dominant company in a hugely popular sport enjoyed by 44 million recreation anglers in the U.S. alone - more people than play golf or tennis combined.

Hardbound
Pages: 208
Photos: 103 color 60 b/w
ISBN-13: 9780760322710
Catalog ID: 139859

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